Friday, September 12, 2008

2007 China Internet brand advertisers, the number soared

2007 China Internet brand advertisers, the number soared

According to iResearch Ereli Advisory online advertising monitoring system iAdTracker latest data indicate that, since January 2001 to September 2007, the China Internet brand advertisers (Note: brand advertisers that the network media image ads have run on the advertisers) accumulated Up to 10,060.

2002 winter out of the Internet, online advertising has undergone two years of high-speed development stage, 2003 and 2004 annual growth rate of brand advertisers were more than 160 percent and 80 percent in 2004, the number of brand advertisers have reached 3,195. Entered 2005, the number of brand advertisers to slow down growth, 2007 will once again grow rapidly, only the first three quarters reached 4,971, more than the year 2006 the number of brand advertisers, an increase of 62.7 percent, of which the new brand advertising Lord 2496, an increase of 115 percent.

At present the brand advertisers are still relatively concentrated distribution of industries, including real estate, network services, IT products in three categories brand advertisers accounted for more than 60 percent. Other brand advertisers in some industries is also very rapid growth, particularly in transportation, financial services industry, showing an excellent development momentum.

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